Why Whole Food Plant-Based?

Posted by Rachel Domb on

You probably hear the term 'whole food plant-based' thrown around a lot. But what does it really mean? Is it just a trendy term?

Essentially, 'whole food plant-based' means food that is made up of simple, minimally processed, plant-based ingredients.

For example, instead of refined sugar, Rooted Living uses maple syrup. Instead of oil, we use nut butter. 

But why plant-based?

One of Rooted Living's tag-lines is 'Good for you, and the planet.'

Rooted Living differs from other companies in terms of our sustainability efforts for 2 main reasons:

1) Our use of compostable packaging, as opposed the industry standard single-use plastic packaging.

2) We use 100% plant-based ingredients.

Choosing plant-based options is a simple way to live more sustainably. The meat and dairy industry are the top emitters of toxic gasses that contribute to global warming. The meat industry releases more harmful greenhouse gasses than the entire transportation system. Shifting to plant focused choices is essential in beginning to restore and heal our planet.

A study from Oxford University found that plant-based diets (focused on health promoting foods such as whole grain cereals, fruits, vegetables, legumes, nuts and some vegetable oils high in unsaturated fats) have the lowest environmental impacts.

Plant-based foods contribute to personal health and environmental well-being. Quite simple, it's a win-win way choice. 

This is why all of Rooted Living's snacks and recipes are 100% whole food plant-based, and our packaging is biodegradable. See? Good for you, AND the planet.



Rowland, M. P. (2018, June 13). The Most Effective Way To Save The Planet. Forbes. https://www.forbes.com/sites/michaelpellmanrowland/2018/06/12/save-the-planet/?sh=10bf7433c81f. 

Plant-based foods are good for both health and the environment. University of Oxford. (2019, October 29). https://www.ox.ac.uk/news/2019-10-29-plant-based-foods-are-good-both-health-and-environment#:~:text=Plant%2Dbased%20foods%20are%20good%20for%20both%20health%20and%20the%20environment,-ResearchHealthEnvironment&text=New%20analysis%20by%20researchers%20from,low%20impact%20on%20the%20environment.




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